Our 2013 Year in Review, Pt. 2

Part of our set up at Wekfest. Photo courtesy of JLiu Photography.

By the time Wekfest East rolled around, we were riding a pretty decent wave of momentum into the last few months of the show season. This was the 2nd annual WekEast held at the New Jersey Expo center in Edison, NJ and this time around we were a bit more prepared, or at least knew what to expect. The show organizers were more organized this year too, go figure. RavSpec had a prime booth location with SoFresh right up front where spectators were likely to visit us first. There were even three RavSpec/SoFresh models in attendance, bring a touch of beauty and class to the show of cars and wheels.

HIgh shot of our set up at Import Expo. Photo courtesy of JLiu Photography.

SNTRL and Fr3shMeet’s ImportExpo followed two weeks later in Atlantic City. Since it was quite a drive from NYC, most of the group opted to find a place to stay near the venue the night before. Little did I know that when I booked the hotel for our group, that it would have a million speed bumps that required creative maneuvering to bypass! Sorry guys… Now, although the purpose of driving down a day ahead and staying the night was to be well-rested for the roll-in/set up/show, most of us didn’t sleep. Somehow we powered through the day though! While the show itself didn’t garner as much people traffic as we hoped, SoFresh still did awesome! We sold out of whatever hoodies we brought due to the frigid temps inside the convention center that day. I swear we didn’t pay off the union people to keep the AC pumping all day. It did turn out to be quite an enjoyable and successful trip! The drive back to NY was a different story, and one that only those close to the source will know!

The same weekend that we were in Atlantic City, SoFresh also made an appearance with RavSpec at Subiefest on the west coast. It’s basically the Wicked Big Meet of the west coast (or I guess some would say WBM is the Subiefest of the east). Anyhow, it was a magnificent feat for us, getting out name out there on the west coast for the first time! Look Cali, we’re coming back next year! Look for us in the San Francisco area once the show season starts in the Spring, and Subiefest 2014 in LA.

The line up from up high. Photo courtesy of JLiu Photography.
Canibeat 2013

The last show that wrapped up our season was Canibeat. Held again at Princeton Airport in New Jersey, it’s definitely one of the nicer, more exclusive events of the year. The temperature was mild (hello, hoodie season!), the setting was upbeat, and there were plenty of spectators attending the event that day. It was rewarding to see a handful of people recognizing our name and coming to visit our booth! Definitely a great way to cap off a great show season.

The following is a set of select photos from our last events from the season. We’re looking forward to another great season with fresh new designs in tees, tanks, and hats. And ladies, we’ll have you covered this year too! Our newly updated website now also features a map of upcoming shows where you can find us! Visit often because we’ll share pass codes you can use for exclusive deals and gifts when you stop by our booth! See you soon!


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